Pay-on-Performance

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David Oates's Blog (400)

Forbes - 'Super PAC App' Shazams The Truth Out Of Political Ads

BRILLIANT!! Just need it for the Droid!!

'Super PAC App' Shazams The Truth Out Of…

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Added by David Oates on September 16, 2012 at 5:37pm — No Comments

Pay-on-Performance PR approach a VERY hot topic on blog

Right after Labor Day, I had a few colleagues alert me on a discussion blog that was getting significant interest about…

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Added by David Oates on September 9, 2012 at 7:30pm — No Comments

Bloomberg/BusinessWeek - Independent Young Workers Favor Small Businesses

It's a good read and an even better conclusion. Bottom line - people of all ages want to feel valued!

Independent Young Workers Favor Small…

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Added by David Oates on September 3, 2012 at 9:33am — No Comments

AMEN - Fast Company article: SEO Isn't What You Think It Is

This is a great piece that goes along with a previous blog I wrote on why content isn't king, but conversation is.

Happy reading!…



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Added by David Oates on August 26, 2012 at 7:00pm — No Comments

Dinner lesson from Mom: Why every business owner must learn it

Here's a news flash - owning a business is hard work that never takes a day off. I know - revealing, right?

Okay maybe not so much, but it appears that other company founders I run across can't seem to grasp that the hard work isn't simply putting the ol' nose the grindstone and working…

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Added by David Oates on August 19, 2012 at 10:00pm — No Comments

Goodbye Facebook, Hello Twitter??

This is an interesting take. What do you all think?

What If Teens Prefer Twitter to Facebook?

Now That Grandma Is On Facebook, Where Will Teens Go to Socialize?…

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Added by David Oates on August 12, 2012 at 7:30pm — No Comments

Never underestimate the power of your team

I seem to relearn this lesson every so often. If you hire good people, real good things happen - often times more than you think possible.

Here's the scenario. I gave my twice-yearly "State of the Agency" presentation to my…

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Added by David Oates on August 5, 2012 at 7:30pm — 1 Comment

Free Event – Seven Ways CEOs Harness the Power of Culture

Featuring a couple of leaders of San Diego’s fastest growing companies, and moderated by Dr. Sherry Nooravi. Best of all, it’s free, so register today!

Seven Ways the CEOs of San Diego’s Fastest Growing Companies Harness the Power of Culture

Wednesday, August 8, 2012

7:30 a.m.- 9 a.m.

Vintalk, 9707 Waples Street, 92121

Cost: Free

Join us for an exciting and…

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Added by David Oates on July 29, 2012 at 6:23pm — No Comments

When newsmakers make the news

Source: The Daily News

The tragic events in the Colorado movie theater last Friday had some unintended and rather disappointing…

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Added by David Oates on July 22, 2012 at 6:00pm — No Comments

Why you can't cut corners in business

We have this knack of celebrating fast growing companies and for good reason.…

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Added by David Oates on July 15, 2012 at 10:29pm — No Comments

Memo to Journalists - make sure you read the entire report before writing your story

Usually it's the PR guys who don't follow through, but in what was the most highly anticipated U.S. Supreme Court decision in about a dozen years, two media outlets jumped to conclusions.

Congrats FOX News and CNN! You were so concerned about being first that you forgot about the more important issue - being right!



See the whole story here.…

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Added by David Oates on July 1, 2012 at 6:03pm — No Comments

Is this the future of TV?

What do you think?

The future of TV (maybe)

Outfits like NimbleTV and Aereo want to finally fulfill the promise of web TV. But disrupting…

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Added by David Oates on June 24, 2012 at 8:36pm — No Comments

All Things D - Facebook Ads Do Work

I agree. From personal and professional experience, Facebook Ads do work - for now. Marketers should follow suit. Check out the article that spells it out:

Trust Us,…

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Added by David Oates on June 17, 2012 at 8:00pm — No Comments

Speaking at CEO Roundtable Wednesday

I'm looking forward to presenting at the IOA Monthly CEO Breakfast Roundtable event this week.

Here's the topic:

Do it Yourself P.R.

How you can generate buzz without paying for it...

Many companies of all shapes and sizes think the only way to generate…

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Added by David Oates on June 10, 2012 at 9:51pm — No Comments

Justin Bieber is a PR stud

At first glance, this "boy looking for a band" icon should have fizzled out some time ago. His songs are essentially the same and his schtick hasn't changed a bit since he came on the scene a few years back.

But not only does he continue to command large audiences, adoring fans and a enough…

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Added by David Oates on June 3, 2012 at 5:00pm — No Comments

How Facebook's IPO fallout shows why a good disaster recovery plan is always in need

So here we are nearly two weeks from what's been dubbed the worst IPO in five years with continuing finger pointing and blame deflection taking up the…

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Added by David Oates on May 29, 2012 at 7:00am — No Comments

Why Stonehenge is a wonderful example of a lousy brand

On my second trip to the wonderful country of England, I finally got to see what more than one million folks visit each year; the famous Stonehenge about an hour outside of the city of Bath. I'm glad I went, but must admit I came away dumbfounded by all that archeologists and historians don't know about this monument.

 

Most of…

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Added by David Oates on May 20, 2012 at 9:30pm — No Comments

Jill Addison - The benefits of online video

Online video as a marketing tactic has been picking up speed for the last couple years, and soon it will be a non-negotiable for any business's marketing strategy. The advantages of online video for growing your business are threefold.

1) Online video helps you make a personal…

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Added by David Oates on May 15, 2012 at 9:00am — No Comments

Tom Brokaw: ‘News consumers can no longer be couch potatoes’

Amen...…

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Added by David Oates on May 7, 2012 at 5:00am — No Comments

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