May 2012 Blog Posts (10)

So here we are nearly two weeks from what's been dubbed the worst IPO in five years with continuing finger pointing and blame deflection taking up the…

I might have watched a little too much MTV as a child, or spent one too many late nights scribbling down lyrics to my favorite songs. I wish this brain power could be used to cure cancer or end conflict in Syria, but no, it means you want me on your music trivia team.

If you're ever stumped while picking out good…

It’s not uncommon for some of my close friends and family to send me things every once in a while to review and provide feedback. Recently, I had a friend ask me to look at their website and see if I thought anything was missing. I don’t know anything about creating websites and html coding, but I can tell you…

On my second trip to the wonderful country of England, I finally got to see what more than one million folks visit each year; the famous Stonehenge about an hour outside of the city of Bath. I'm glad I went, but must admit I came away dumbfounded by all that archeologists and historians don't know about this monument.

Most of…

Among the billions of faces using the social network, none carries as much weight than these seven men. Thank you Nick Kristof for directing me, and the rest of your followers to the Facebook "…

Online video as a marketing tactic has been picking up speed for the last couple years, and soon it will be a non-negotiable for any business's marketing strategy. The advantages of online video for growing your business are threefold.

1) Online video helps you make a personal…

In the spirit of Mother's Day, I'd like to give madres major propers with a "marketing to mom" hall of fame.

• If mom likes anything, it's setting her child up for success. I'm a big fan of the current partnership between P&G and the Olympics that showcases the mothers behind athletes at the London 2012 games. However, you don't have to be an extraordinary physical specimen to get in on the appreciation. "Thank you, mom" is an integrative campaign featuring television ads and…

The student debt clock crossed the $1 trillion mark, as reported by ABC News yesterday. Stunning stats, indeed. On the flip side, May graduates face an improving job market—and growth in PR jobs seems to be on the uptick, according to Tom Halasz, director of the Career Center at the University of South Carolina, as reported…

 A reoccurring question we get here at Stalwart Communications is how one goes about measuring the effectiveness of PR. This can be a tough question to answer because there is not one simple answer. Here at Stalwart, we hold ourselves accountable for…

Amen...…