Dear Saint "And I Approve This Message,"

As the 2012 Presidential Campaign heats up, I ask you, oh holy one, to make this one more civil; focusing on issues, not individuals. Please let there be less grandstanding and more glad handling; respectful discourse as opposed to resentful diatribes. And blessed saint, please share…

I know I slept on this video from Altoids, but I think it's an excellent example of talking with your audience, instead of talking at them. That's a point I brought up in last week's blog, when I referenced the trend of connection trumping content.…

I recently signed up to receive the Solo PR Pro Newsletter. As I read the first issue yesterday, I came across some very useful tools that I thought other PR professionals could benefit from. For instance, there is the Awardsync. This application allows you to search a database of award opportunities for your…

A good post by a good man! Read all about it.

PR Cafe

Recommit to PR Ethics: Strong Core Values Will…

Strong convictions but with genuine respect for each other

President Obama met with Prime Minister Benjamin Netanyahu of Israel in the Oval Office on…

Shane Santiago, my former colleague and founder of SBS Studios, was one of the lucky few to attend Mashable Connect last weekend, an exclusive invite-only summit of 300 industry leaders and influencers in all of digital media. What he learned is truly inspiring, but I haven't been able to stop talking about one common misconception about content. Here's an excerpt from Shane's…

More and more companies are starting to create and use Facebook Pages to promote their brand and interact with customers. I came across a few articles this past week that I thought are worth the read and bring up some good points when it comes to marketing on those pages.

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Source: http://www.mikemccready.com/2011/04/14/music-xray-is-re-defining-the-ar-process-here-are-the-facts-and-the-data/

Quite honestly - because they deserve it. I…

Nike's co-founder, Phil Knight was recently on Oprah discussing the iconic brand's early days. I quickly realized how much I didn't know about the company that's essentially been a marketing mesosphere throughout my life. I think it's…

Whether you’re fresh out of college or looking for a new position in the public relations and marketing industry, you’ve got some work cut out for you. Lately, I’ve been approached by numerous acquaintances requesting advice on how to break into the field and I’m always happy to share my experience and provide tips.  

Instead of throwing a pity party because you’re running into the same jobs on Craigslist.org, here are…

Source: http://www.twitterrati.com/2010/03/20/rip-twitter/.

I just used it to give first right of refusal to a key reporter on behalf of a client. I thought it served its purpose and provided the media outlet a day's lead time ahead of everyone else in reporting on a story. It seems to be a…

Well in BP's case, it's $1 billion and counting.....

Washington Post

BP makes $1 billion down payment on gulf restoration…