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Last week, a friend recommended that I check out ABC's hit "Scandal." I watched the first episode on Netflix and was immediately hooked and managed to finished season 1 and season 2 in a week. I'm typically not interested in the CSI type shows, however, this one had a different spin. The show is based on…Continue
When the Boston Marathon bombings occurred, many people were glued to their TVs watching replays, listening to interviews and anxiously waiting for an update who was responsible for this terror. It’s no surprise that social media played a role in this major event. Once the FBI released the photos of “Suspect A” and “Suspect B,” my Facebook and Twitter feeds were immediately relaying the same information and photos.
Late Thursday evening when the manhunt…Continue
There are some companies that take advantage of the free real estate they can put on street corners in an effort to attract more business. According to Wikipedia, a human billboard is someone who applies an advertisement on his or her person. Most commonly, this means…Continue
With all the social networks available for companies to connect with fans, it can sometimes get a little overwhelming. Not only should you post on a daily basis, but companies are tasked with finding creative ways to engage with their…Continue
While many of our clients like us to focus on media relations, a slew of them also want us to concentrate on securing speaking opportunities for them to present in front of their target audience. What better way to win over new customers or clients than presenting information that positions you as the expert in your field? The companies we work with willingly give their time to attend and speak to audience members on current trends and provide advice. However, securing these…Continue