A colleague and I recently had lunch with the Managing Editor of a well known publication here in San Diego and the topic of pushy PR folks came up. I wish I could say I was surprised to hear him say that he had been stalked by a PR rep, but the reality is, some people take it too far and won’t accept when a journalist isn’t interested in a story. While their persistence might be admired by their bosses, it’s certainly not appreciated by the other side. Being aware of these pet peeves by writers… Continue

Last night while watching a few old seasons of HBO’s hit “Entourage,” something an actor said stuck me. While conversing with his talent agent, he said, “After you get me a job, then I’ll start trusting you!” While I’m in no way trying to compare the acting industry with PR, there is a relationship that takes place between actors and agents tha… Continue

We’ve always heard that giving back to the community is good for business. Well, here’s serious proof. Cali Bamboo has received no less than 10 local and national trade and business media coverage on their philanthropic actions as part of its affiliation for “1% for the Planet” organization. The hits were in key outlets that will not only bring new interest, but new customers.

Take a look as just some of the coverage… Continue